Strategies and Frameworks

Why I changed our entire brand (and what you can learn from it

Hitting 5,000 subscribers and Europe's top climate podcast exposed a ceiling. Why the old brand had to go, and what changing it taught about growth.

September 9, 2026
Why I changed our entire brand (and what you can learn from it
This isn’t about climate.
Strategies and Frameworks

This isn’t about climate.

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America is optimizing for the wrong things
Strategies and Frameworks

America is optimizing for the wrong things

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Everyone knows what to do. Almost no one does it.
Strategies and Frameworks

Everyone knows what to do. Almost no one does it.

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